Craig James
Author Archives: Craig James

Stop Justifying Mediocrity

Stop Justifying Mediocrity

Are you a Justifier? A Justifier is man who’s convinced himself he’s not satisfied with mediocrity, yet is cunningly adept at creating ways to justify doing all the things that mediocre men do. Do you say you want to build a lean, strong, aesthetic physique, but then use happy hours, weekends, parties, Groundhog Day, and […]

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A Man and His Mission

A Man and His Mission

It’s the holidays. For most of us, that means spending an inordinate amount of time with family members. For many men, family gatherings are to be dreaded. They don’t get along with certain family members, and their families aren’t supportive of how they’re living or the missions they’re pursuing. I have it pretty good in […]

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Fortune Favors the Bold – Podcast With Nick Lowary

Fortune Favors the Bold with Nick Lowary

Fortune favors the bold. Unfortunately, boldness appears to be lost on men today. Boldness can be uncomfortable. It’s risky. But it can also be quite rewarding. Today’s man prefers comfort and predictability, even if it comes as the expense of mediocrity. He hasn’t tasted the fruit that’s harvested when his life is fertilized by being […]

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The Flow State Formula: Deprivation, Deadlines and Deadlifts

Flow State Brain - Deprivation, Deadlines and Deadlifts

Inside of the Fraternity of Excellence (FoE) Hunter and I are currently leading the brothers through a series of challenges designed to bolster self confidence. As I’ve reflected on how my own self confidence has compounded since boyhood, it’s clear that few things have galvanized my confidence more than working through tasks with surgical precision. […]

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